Fincom Bar Talk 2024

Fincom Bar Talk: Navigating Information Overload in Financial Communications

In November 2024 we hosted our inaugural Fincom Bar Talk where we explored the future of financial communications with Sarah Provan (Financial Times) and Andreas Hippin (Börsen-Zeitung). The discussion centred on information overload—a challenge that resonated with both journalists and communications professionals alike.

One key takeaway was the importance of quality over quantity. While a volume-driven approach to media and marketing may yield short-term success, the consensus was clear: sustained impact comes from well-crafted, high-value content.

Special thanks to Thomas Egger for co-hosting this Fincom Alliance event with us and to the entire Liminal team for ensuring everything ran seamlessly. Stay tuned for details on our next event!