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Vasiliki Vokou

Account Manager

When I first joined Liminal, what stood out to me was the agency’s clear sense of purpose.  How thoughtful it was about words, strategy, and the role communications should play in helping financial services firms move forward. That clarity of thinking, and the commitment to doing meaningful work for clients, is what’s kept me here and shaped how I approach my role. I wanted to work somewhere that treated communications as a craft, not a checklist.

As an Account Manager, I lead activity across some of Liminal’s key pan-European accounts, working closely with clients and journalists to deliver smart, relevant media engagement. I focus on ensuring that what we communicate is not only timely and accurate, but genuinely aligned with our clients’ business priorities—whether that means strengthening a company’s profile in the trade press or helping them build trust through thought leadership.

My background is in creative communications, with a particular focus on CSR engagement and crisis management. I’ve worked in both Athens and London, and across multiple sectors bringing a cross-market and bilingual (English and Greek) perspective to everything I do. I’m especially interested in the points where corporate strategy and communications meet: how businesses can better align what they say with what they do.

Everyone sees things through their own lens. So in communications, perception shapes reality. Keeping this in mind helps me stay attentive to clients’ needs and build trust, ensuring they feel heard and supported.

vasiliki@liminalcomms.com

+44 203 778 1103