Case study

Building a decade-long presence in European media

How we helped Invesco establish itself as a trusted commentator in European financial and investment media

Client

Invesco

Sector

Asset management

ETF & indexing

Infra & real estate

Private markets

 

Services

Content creation, PR and media relations, Strategy

Challenge

Invesco needed a long-term partner to help it establish a strong presence in pan-European financial and investment media, maintaining consistency across multiple years.

Solution

Using in-depth knowledge of Invesco’s business and key investment topics, we positioned Invesco’s executives as go-to experts for ongoing commentaries, helping secure consistent coverage in major print and broadcast platforms.

Result

Invesco’s media presence grew significantly, with increasing coverage levels year-on-year, leading to stronger brand visibility and thought leadership.

What I value about Liminal is how the team is always highly motivated in coming to grips with constantly new topics at short notice, processing this information in a very professional way for media purposes and then successfully supplying it to the media outlets that are relevant to us.
Valentin Jakubow
Valentin JakubowHead of Public Relations Germany, Austria, Switzerland, Invesco
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Could this work for you?

Every brief is different, but our goal is always the same: communications that deliver real business value.

If you’d like to find out more about how we can help you achieve your commercial and reputational objectives, get in touch, we’d love to hear from you. 

Strategy
Public relations
Content creation
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